MARKET ENTRY or RELOCATING Switzerland 2025: Experience Report SWITZERLAND – PART II
A) Arriving in Switzerland – Finding the right location? The following contribution is intended as a continuation of the first part and outlines further key aspects for market entry in Switzerland. Switzerland is not a low-tax country per se. The decisive factor is the respective canton, which holds the tax authority. For example, Basel-Stadt is […]
MARKET-ENTRY & RELOCATING Switzerland 2025: Experience report SWIZTERLAND – PART I
A) High-priced but very difficult market: Switzerland: In March 2025, the time had also come for the undersigned: harassed for years by German authorities and the German justice system, the undersigned’s law firm also joined the large flow of high-potentials to turn its back on Germany for good. Parties such as the Greens, CDU/CSU and […]
Efficient Sales Structures in the USA: Just A Minimal Investment?
Introduction: Efficient sales structures in the USA are essential for Swiss entrepreneurs aiming to expand into one of the world’s most lucrative markets. While the U.S. offers immense potential, entering this high-priced market requires more than ambition, it demands a well-structured approach. Many Swiss businesses lack the in-house capacity to navigate U.S. operations, which is […]
Set Up a US Entity to Future-Proof Your Business
Introduction: If you’re serious about long-term business success, it’s time to set up a US entity. While Europe faces mounting challenges, forward-thinking companies are pivoting toward the stability and growth potential of the United States. Establishing a legal presence in the U.S. isn’t just a formality, it’s a strategic move that signals credibility, minimizes liability, […]
Swiss Companies Can Successfully Enter the US Market
Introduction: To enter the US market is a major goal for Swiss companies aiming to grow internationally. The United States continues to be the strongest market in the world, presenting vast opportunities now and in the future. Successfully expanding into this competitive market requires professionals with in-depth knowledge and experience. Without the right local expertise, […]
Gaining a Foothold in the USA: Essential Strategies for Entrepreneurs in 2025
Introduction: As an entrepreneur, gaining a foothold in the USA is becoming more critical than ever, especially with the changing economic landscape in Europe by 2025. While European markets may no longer guarantee the same earnings, the USA offers unique opportunities for global companies to thrive. DR. EBNER and his team around LANA AP.MA specialize […]
Entering the U.S. Market as a Swiss Company: Keys to Success
Introduction: If you’re a Swiss company exploring U.S. market entry, you might have already realized that selling successfully in America requires more than just a good product. The U.S. is vast, competitive, and culturally unique and hiring a country manager at $350,000 per year may not be the most cost-effective route. That’s where smarter, tailored […]
Economic Decline in Europe: Protect Your Business by Expanding
Introduction: The economic decline in Europe is becoming an unavoidable challenge for businesses. To protect your company from this downturn, expanding to high-priced markets abroad, such as Asia or the USA, is an effective strategy. By setting up subsidiaries in these growing regions, businesses can offset lower sales in Europe and secure a stronger financial […]
Expanding to Asia: A Smart Move for European Companies
Introduction: Expanding to Asia is a strategic move that many Western European companies are now considering as the region continues to grow rapidly. The markets of the future are certainly in Asia, and entering this space doesn’t have to come with massive investments. With the right approach and legal support, medium-sized businesses can expand to […]
Setting Up a Company Location in the USA: Unlock Federal Incentives
Introduction: Setting up a company location in the USA offers great opportunities for growth. You gain access to a large consumer base and potential tax advantages. However, to fully benefit from federal and state incentives, you need the right connections. Knowledge of local policies is also crucial. These incentives—tax credits, grants, and funding programs—can reduce […]
