Jun 7, 2025 | US Market Entry
Introduction: To enter the US market is a major goal for Swiss companies aiming to grow internationally. The United States continues to be the strongest market in the world, presenting vast opportunities now and in the future. Successfully expanding into this...
Jun 5, 2025 | US Market Entry
Introduction: As an entrepreneur, gaining a foothold in the USA is becoming more critical than ever, especially with the changing economic landscape in Europe by 2025. While European markets may no longer guarantee the same earnings, the USA offers unique...
Jun 3, 2025 | US Market Entry
Introduction: If you’re a Swiss company exploring U.S. market entry, you might have already realized that selling successfully in America requires more than just a good product. The U.S. is vast, competitive, and culturally unique and hiring a country manager at...
May 21, 2025 | US Market Entry
Introduction: Weapons industry cooperation is becoming more important as countries in Western Europe spend more money on defense. If your company makes dual-use products—items that can be used both by civilians and the military—this could be a big chance for growth....
May 17, 2025 | US Market Entry
Introduction: Defense industry opportunities in the USA are increasingly accessible to innovative companies from the DACH region (Germany, Austria, and Switzerland). With the United States—especially states like Texas—remaining a global leader in defense innovation...
May 15, 2025 | US Market Entry
Introduction: Dual-use goods are becoming central to Europe’s new defense strategy. Governments want to boost security without triggering full-scale rearmament. These goods serve both civilian and military purposes. That makes them a flexible, politically acceptable...